nFusion Extends Staff Expertise, Adds Three
Austin, Texas September 22, 2005 — nFusion Group, LLC, an integrated marketing agency, announces the addition of three new members to its growing team. With its continued expansion and growth, nFusion deepens staff expertise to develop powerful, persuasive marketing that works across all media — offline and online — to drive business results for its clients.
James Fenelon joins the nFusion team as interactive project manager. In this role, Fenelon will lead the Wilshire Homes and VeriCenter accounts’ interactive projects. Most recently, Fenelon served as a senior Web designer at Neopost Loop One in Austin. While there, Fenelon led projects for Cisco, DHL, GM, FedEx, Verizon and other accounts. Prior to Neopost, James worked for a variety of companies including PricewaterhouseCoopers, Consulting Partners (Dallas) and Carlson’s Restaurants Worldwide, where he served in numerous roles as a Web developer/design lead. Fenelon received a bachelor’s degree in government from the University of Texas at Austin.
In the role of human resources director, Nikki Hickman joins nFusion to lead key HR initiatives for further expansion of nFusion’s high-performance, collaborative organization while streamlining the agency’s continuing employee growth. Hickman leverages her depth of experience to ensure organizational effectiveness, performance management, diversity, professional development and employee relations that drive agency-wide collaboration. Prior to joining nFusion, Hickman was human resources manager for GSD&M. Hickman earned her bachelor’s degree in business administration–management from the University of Texas at Austin.
Chang Yu joins as online media director for nFusion. Yu will lead the interactive media group in planning, buying and managing interactive media. Prior to joining nFusion, Yu served as associate director of new media at TM Advertising (formerly Temerlin McClain) in Dallas where he was responsible for the online media strategy for Verizon Superpages, Bell Helicopters, Nationwide Insurance, Exxon Mobil, Nortel and Toshiba. Yu combines his experience working on direct-response and early-consideration branding campaigns with a focus on measuring cross-media advertising impact. Yu received bachelor degrees in art history and history from the University of Wisconsin-Madison.
“Over the past year, we’ve attracted some of the best talent in the industry and have created and launched some of the most breakthrough marketing programs for our clients,” noted John Ellett, nFusion CEO. “With the continued growth in our team, we will be able to expand our level of support to bring our clients ever more meaningful ways to connect with their customers.”